FLOSSY ADAMS
I have a passion for creativity and visual storytelling.I love building visual stories that are rooted in nature, craft and the small details people actually feel something from.
Having developed my skills in creative conceptualising, styling, photography and content creation, I am confident in bringing compelling creative projects to fruition. Whether it’s sourcing props, styling a set, or creating a brief, I want the end result to feel intentional and totally in sync with the brand’s world.My heart lies in producing trend-forward visuals and collaborating with multidisciplinary teams to bring ideas to life.I’m drawn to brands that care about sustainability, genuine creativity and making things with meaning.
MESS IN MOTION
MESS IN MOTION is a playful exploration of fashion as chaos, character and joy. In this series my model moves through the city styled in a whirlwind of clashing prints, layered textures and an overload of accessories and bags. Inspired by the spontaneity of 1960s street photography, the images celebrate motion over polished poised models, personality over perfection. Each frame captures the energy of getting dressed as self-expression not for cohesion, but for fun. The photos are a celebration of eclectic style, where every step, swing and swirl becomes part of the look. Mess in Motion is fashion in joyful disarray.
HAIR EVERYWHERE
HAIR EVERYWHERE is a dreamy exploration of texture, femininity and surreal fashion. In this photoshoot, I styled my model with sculptural hair shoes to challenge the boundaries between body, beauty and wearable art. Through soft, directional lighting I highlighted the organic movement of hair its ability to flow and tangle. Each image captures hair not just as an adornment, but as a living material with energy and presence.
EVERYTHING MUST BE PINK
EVERYTHING MUST BE PINK is a bold, hyper-feminine study of my favourite colour pink. Dressing my model head-to-toe in various shades and textures of pink modelled within a clean, minty green space creates a surreal visual space. Unlike my previous work with organic textures, this series leans into gloss and sheen plastic textures. Pink becomes both playful and oppressive, sweet yet satirical.
CROW COAT
CROW COAT is a photographic exploration of the gothic woman, inspired by the haunting atmospheres of Dracula and Wuthering Heights. Set in wild natural landscapes, the series captures a sense of mystery, longing and the supernatural. My model, with long, tangled hair and dressed in layered dark fabrics, stands out within the natural setting. Crow Coat delves into gothic themes of isolation and romance as well as gothic imagery of teeth and hands. These atmospheric images feel both ancient and alive.
THE GARDEN
THE GARDEN is an intimate, whimsical fashion story inspired by Little Edie and the eccentric elegance of women who blur the line between nature and self-expression. The styling embraces layered textures, unconventional accessories and theatricality, soft, close-up shots draw the viewer into a private world where fashion and flora intertwine. The Garden celebrates feminine oddity, overgrowth, and self-styled mythology.
